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The Matching Law : A Research Review (Psychology Library Editions: Cognitive Science)

By: Dianne McCarthy (Author) , Michael Davison (Author)

Manufacture on Demand

Ksh 42,750.00

Format: Hardback or Cased Book

ISBN-10: 1138194271

ISBN-13: 9781138194274

Collection / Series: Psychology Library Editions: Cognitive Science

Collection Type: Publisher collection

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Jun 27th, 2016

Publication Status: Active

Product extent: 300 Pages

Weight: 578.00 grams

Dimensions (height x width x thickness): 16.50 x 24.30 x 2.20 cms

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Originally published in 1988, the purpose of this title was to present a coherent summary of the previous 30 years’ of research on the way in which animals and humans distribute their behaviour between alternative sources of reinforcement.

Originally published in 1988, the purpose of this title was to present a coherent summary of the previous 30 years’ of research on the way in which animals and humans distribute their behaviour between alternative sources of reinforcement. There were three reasons why the book was needed at the time. First, it makes use of the empirical results available, something only partially present in many theories of the time. Second, as a general source of information to gain understanding of the scope of research on behaviour allocation. Third, a text was needed that described the techniques of experimental design and data analysis in this area.


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Mind, Body, & Spirit