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Popular Culture in a New Age

By: (Author) Marshall Fishwick

Manufacture on Demand

Ksh 8,000.00

Format: Paperback or Softback

ISBN-10: 0789012987

ISBN-13: 9780789012982

Publisher: Taylor & Francis Inc

Imprint: Routledge

Country of Manufacture: US

Country of Publication: GB

Publication Date: Dec 17th, 2001

Print length: 266 Pages

Weight: 490 grams

Product Classification: Sociology & anthropology

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This book redefines popular culture in the light of the revolutionary changes brought about by the information revolution and the digital divide. It explores the phenomenal growth and extension of popular culture in the last decade, tying in the vast changes brought about by technology and the Internet. In an era when American television and the Internet reach virtually every corner of the globe, Popular Culture in a New Age shows how the poorly understood and often underestimated area known as popular culture affects all of our lives. It will help you understand the way we eat, think, vote, and respond to our fast-changing world in the era of hype, spin doctors, chat rooms, and jargon. With an introduction by Dr. Fishwick''s student—Tom Wolfe.

To view an excerpt online, find the book in our QuickSearch catalog at www.HaworthPress.com.
With a Foreword by Dr. Fishwick''s student--Tom Wolfe.
This book redefines popular culture in the light of the revolutionary changes brought about by the information revolution and the digital divide. It explores the phenomenal growth and extension of popular culture in the last decade and ties in the vast changes brought about by technology and the Internet. In an era when American television and the Internet reach virtually every corner of the globe, Popular Culture in a New Age shows how the poorly understood and often underestimated area known as popular culture affects all of our lives.

Beginning with an evaluation of the millennium celebrations and the enormous error of Y2K madness, Popular Culture in a New Age then moves on to the “New Gold Rush” brought about by technology and takes a hard look at its risks. The book examines a wide variety of pop culture phenomena such as carnivals, celebrities, and the road from nineteenth century humbuggery (P. T. Barnum''s term) to today''s hype.

In Popular Culture in a New Age you''ll learn about:
  • the three faces of popular culture: folk, fake, and pop--how they relate and how they differ
  • today''s popular icons
  • the empire of Disney World
  • Marshall McLuhan, our era''s most profound and shocking electronic thinker
  • African-American popular culture and style
Popular Culture in a New Age gives characterization to the postmodern world in a chapter on “postmodern pop,” followed by the shift from civil religion to civil disobedience and the “myth of success.” This insightful book will help you understand the way we eat, think, vote, and respond to our fast-changing world in the era of hype, spin doctors, chat rooms, and jargon.

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