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Multiplatform Media in Mexico : Growth and Change Since 2010 - 2019 ed.

By: (Author) Paul Julian Smith

Extended Catalogue

Ksh 4,150.00

Format: Paperback or Softback

ISBN-10: 3030175383

ISBN-13: 9783030175382

Edition: 2019 ed.

Publisher: Springer Nature Switzerland AG

Imprint: Springer Nature Switzerland AG

Country of Manufacture: CH

Country of Publication: GB

Publication Date: Jun 4th, 2019

Print length: 204 Pages

Weight: 356 grams

Dimensions (height x width x thickness): 15.60 x 23.40 x 1.30 cms

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Multiplatform Media in Mexico is the first book to treat the exciting, interconnected fields of cinema, television, and internet in Mexico over the last decade, fields that combine to be called multiplatform media.

Multiplatform Media in Mexico is the first book to treat the exciting, interconnected fields of cinema, television, and internet in Mexico over the last decade, fields that combine to be called multiplatform media. Combining industrial analysis of a major audiovisual field at a time of growth and change with close readings of significant texts on all screens, acclaimed author Paul Julian Smith deftly details these new audiovisual trends.

The book includes perspectives on local reporting on the ground, as covered in the chapter documenting media response to the 2017 earthquake. And, for the first time in this field, the book draws throughout on star studies, tracing the distinct profiles of actors who migrate from one medium to another. As a whole, Smith’s analyses illustrate the key movements in screen media in one of the world’s largest media and cultural producing nations. These perspectives connect to and enrich scholarship across Latin American, North American,and global cases.


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