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Literacy in the New Media Age (Literacies)

By: Gunther Kress (Author)

Manufacture on Demand

Ksh 36,750.00

Format: Hardback or Cased Book

ISBN-10: 0415253551

ISBN-13: 9780415253550

Collection / Series: Literacies

Collection Type: Publisher collection

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Jan 23rd, 2003

Publication Status: Active

Product extent: 204 Pages

Weight: 318.00 grams

Product Classification / Subject(s): Literacy
Literary theory
Media studies

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This important and influential book considers how the Internet, like the printing press in its time, has changed the politics of communication and explores how the changes will affect the future of literacy.

In this ''new media age'' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication.

In this groundbreaking book, Gunther Kress considers the effects of a revolution that has radically altered the relationship between writing and the book. Taking into account social, economic, communication and technological factors, Kress explores how these changes will affect the future of literacy.

Kress considers the likely larger-level social and cultural effects of that future, arguing that the effects of the move to the screen as the dominant medium of communication will produce far-reaching shifts in terms of power - and not just in the sphere of communication. The democratic potentials and effects of the new information and communication technologies will, Kress contends, have the widest imaginable consequences.

Literacy in the New Media Age is suitable for anyone fascinated by literacy and its wider political and cultural implications. It will be of particular interest to those studying education, communication studies, media studies or linguistics.


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