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Football Entrepreneurship (Routledge Frontiers of Business Management)

By: Vanessa Ratten (Edited by)

Manufacture on Demand

Ksh 32,950.00

Format: Hardback or Cased Book

ISBN-10: 0367235188

ISBN-13: 9780367235185

Collection / Series: Routledge Frontiers of Business Management

Collection Type: Publisher collection

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Dec 8th, 2022

Publication Status: Active

Product extent: 112 Pages

Weight: 390.00 grams

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Football is the world’s most popular sport and is entrepreneurial by nature. This book provides a holistic understanding of how football can include innovation, risk taking and proactive activity and will be useful for those interested to learn more of the football industry and entrepreneurship in the global context.

Football is the world’s most popular sport and is entrepreneurial by nature. There is a constant need for entities and individuals involved with football to act or behave in an entrepreneurial way. Competition is part of the football industry and emphasises the need to compete but also collaborate through entrepreneurial endeavours. This book is amongst the first to focus specifically on football entrepreneurship and the entrepreneurial nature of football.

The book looks at entrepreneurship and how it can occur through direct and indirect engagement with football in a variety of contexts. It examines different types of football including gridiron, rugby and soccer and offers insights on the international aspects of football and how cultural aspects influence entrepreneurship.

This book provides a holistic understanding of how football can include innovation, risk-taking and proactive activity and will be useful for those interested to learn more of the football industry and entrepreneurship in the global context.


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