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By: Norean Sharpe (Author) , Paul Velleman (Author) , Richard De Veaux (Author)
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Business Statistics narrows the gap between theory and practice by focusing on relevant statistical methods, thus empowering business students to make good, data-driven decisions.
Using the latest GAISE (Guidelines for Assessment and Instruction in Statistics Education) report, which included extensive revisions to reflect both the evolution of technology and new wisdom on statistics education, this edition brings a modern edge to teaching business statistics. This includes a focus on the report’s key recommendations: teaching statistical thinking, focusing on conceptual understanding, integrating real data with a context and a purpose, fostering active learning, using technology to explore concepts and analyse data, and using assessments to improve and evaluate student learning. By presenting statistics in the context of real-world businesses and by emphasising analysis and understanding over computation, this book helps students be more analytical, prepares them to make better business decisions, and shows them how to effectively communicate results.
Download a sample chapter from Business Statistics, Global Edition, 4th Edition
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States.
For two-semester business statistics courses.
Relevant statistical methods that empower individuals to make effective, data-informed business decisions
Business Statistics, 4th Edition, by Sharpe, Sharpe, De Veaux, and Velleman, narrows the gap between theory and practice, by covering relevant and real-life statistical methods that help business students make good, data-driven decisions. With their unique blend of teaching, consulting, and entrepreneurial experiences, this dynamic author team brings a modern edge to teaching statistics to business students. Focusing on stats in the context of real business issues, with an emphasis on analysis and understanding over computation, the text helps students to be analytical, prepares them to make better business decisions, and shows them how to effectively communicate results.
MyLab Statistics is not included. Students, if MyLab Statistics is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Statistics should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information.
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