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Advanced Typography : From Knowledge to Mastery

By: (Author) Professor Richard Hunt

Extended Catalogue

Ksh 5,700.00

Format: Paperback or Softback

ISBN-10: 1350055913

ISBN-13: 9781350055919

Publisher: Bloomsbury Publishing PLC

Imprint: Bloomsbury Visual Arts

Country of Manufacture: CN

Country of Publication: GB

Publication Date: Aug 20th, 2020

Print length: 256 Pages

Weight: 714 grams

Dimensions (height x width x thickness): 19.10 x 24.50 x 1.70 cms

Product Classification: Typography & lettering
Book design

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Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.

Once you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level.

Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today.

From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.


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