This book is an investigation into the design and history of British magazines over the past 170 years. It identifies turning points and new directions in one of the most sensitive barometers of mass-market design taste.
What does a magazines look and feel say about it? Sometimes more than its written content. Starting with the advent of two periodicalsPunch in 1841 and the Illustrated London News a year laterthis groundbreaking study investigates the design history of British magazines over the past 170 years, right up to the
beginnings of digital distribution. This pioneering survey of a still-developing story encompasses graphic design, typography, photography, and innovative print technology, and explores why magazines have looked how they do and how they have changed over time. The wealth of superb illustrations is drawn from the V&As
National Art Librarys unparalleled archive of periodicals.
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